Yes. In a world where consumption habits evolve towards consumption on-the-go, bottled water is more and more useful to meet the hydration needs of a growing number of consumers who, with no other choice, would go towards the consumption of other packaged beverages such as fizzy drinks.
For centuries, transportation and storage of water have been one of the main concerns of humankind. First carried in animal skin asks, then earthenware & stoneware jars, glass bottles before being packed in plastic bottle, water bottles followed the process of industrialisation.
The plastic introduction was a true revolution. A revolution because plastic was a lot less heavy and fragile than glass (and the most used container at this time) thus reducing the weight for transported materials and because plastic is cheaper thus decreasing and improving the purchase price of the product.
Plastic bottles actively contributed to the development of the water bottle category as this new packaging brought huge demands from consumers who could consume their favourite product in all and any circumstances.
In 1992, the first bottle in PET (polyethylene terephthalate) was introduced and once again, this evolution was a revolution as PET is more solid (bottle can be lightweight), more flexible (non-breakable) and on top of it, entirely recyclable.
PET is today the number one material used by the bottled water industry. Almost half a century was needed to go from glass to PVC and a quarter of a century from PVC to PET and since then, the whole category actively works on finding the new packaging generation combining PET benefits and new benefits on durability such as biodegradability.
If a few solutions exist today, they are not reaching the reliability expected yet and that is the reason why PET is still the most used solution in the industry.
Did you know?
Launched by Vittel, the first plastic bottle came out in 1968.
This bottle was made of PVC (polyvinyl chloride), this plastic material was not recyclable or reusable and had to be incinerated.