Launched last week, the remodeled bottle of Resource is one of the first premium natural spring water brands in the United States to offer a 100% rPET bottle. Today, the majority of bottled water products in the US market don’t use recycled material in their bottles, and those bottles that do contain rPET often use a very low percentage. There is a need to increase awareness of the benefits of recycling.
The new 100% rPET resource bottle is an exciting step that supports Nestlé Waters’ long-standing mission to advance and promote innovative waste reduction solutions across its entire family of beverage brands.
Read more here.