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Since the outbreak of COVID-19, Nestlé’s priority has been to protect its employees, ensuring they remain safe, healthy and supported; maintain business continuity to provide the food and beverages people need; and give a helping hand to its business partners and communities.
For its out-of-home* and food service customers, the crisis has left them with unprecedented losses as the majority of hotels, restaurants and cafés are temporarily closed.
Through the #AlwaysOpenforYou initiative Nestlé Waters, along with Nespresso and Nestlé Professional, is supporting hotels, restaurants, cafés and gastronomies- many of whom are independent and need the company’s support most- with solutions adapted to their individual needs. The total value of this initiative is expected to be around CHF 500 million.
On top Nestlé is supporting local out-of-home initiatives such as voucher and free goods scheme initiatives like #jaimemonbistrot in France and #fuerzabar in Spain, #HorecaComeback in Belgium, #juntosvoltamos in Portugal and #HelpdeHoreca in The Netherlands. These schemes help local bars and restaurants to get much needed cash now and to be ready for smooth re-opening.
* Out-of-Home: alternatively, hospitality industry or Horeca customers