We believe that water, whether bottled or tap, should be the preferred choice when it comes to daily hydration, since water adds no calories to the body.
What you drink affects your health
We are steadfast in our advocacy of water as the healthy drinking choice. According to the World Health Organization (WHO), worldwide obesity rates have doubled since 1980. In the face of this statistic, many scientific associations strongly advocate reducing the consumption of sugar-sweetened beverages and drinking water instead.
Our commitment to healthier consumption
We at Nestlé are committed to continuing to reduce the level of sugars in our food and beverage products, to help consumers reach a daily intake of sugar no higher than that recommended by the WHO and other leading international and national authorities. Our current target is to further reduce sugar content, by an average of at least 10% over three years (2014-2016), in those products that do not meet the Nestlé Nutritional Foundation criteria for sugars, as defined in the Nestlé Nutritional Profiling System.
Bottled water and modern life
Bottled water is portable and convenient and can be relied on in terms of purity and taste. As such, it is invaluable in helping people meet their hydration needs in all situations throughout the day, at work, at school, during sports activities, while travelling, etc.
Bottled water is THE choice when it comes to daily hydration. An experiment at a university in the U.S. showed that when bottled water is removed from a vending machine with a water fountain close by, students were more likely to choose a sugar-sweetened beverage instead of water from the fountain. (Source: Nestlé Waters North America, 2012)