From the Mediterranean to the Indian Ocean
Nestlé Waters, leader in Middle East-Africa, is pursuing its acquisition program moving towards Africa.
Fresh drinking water is crucial to this region and our competitors are seeing the value of bottled water in growing numbers. The group has strengthened its position in the Middle East bottled water market with the acquisition of Al Manhal, the leading brand in the Home & Office sector in Saudi Arabia.
Nestlé Pure Life, launched in 2001 in Lebanon and Jordan and in Turkey, Egypt and Uzbekistan in 2002, has helped strengthen Nestlé Waters' presence.
Nestlé Waters implements its local market development strategy through meaningful acquisitions and joint ventures.
In 2005, Nestlé Waters and the Boissons Gazeuses des Frères Zahaf Group signed a partnership agreement in Algeria.
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